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GERMANY RAVED ABOUT THESE SKINCARE BRANDS IN 2026

Jessica Macht

Beauty Expert
Last Updated Jan 3.2026

Winter is, frankly, the ultimate test for any skin. Cold air outside, dry heated air inside, constant washing, constant re-applying cream – and yet everything quickly feels dry, irritated, or simply out of balance. If you know that feeling: same.
 

That's precisely why for years I've been testing everything I can get my hands on – big brands, niche products, viral hypes, and quiet underdogs. And every year I realize anew: In winter, it quickly becomes clear what just sounds good and what actually helps the skin.
 

What matters now are not complicated routines, but care that protects, truly retains moisture, and calms the skin instead of stressing it further. I wanted products that feel good, are logically formulated, and after a few days you notice: Okay, my skin is settling down again.
 

After a lot of testing (and even more dry winter days), I found exactly these three products for myself. They make my skin calmer, more stable, and simply easier to care for through the cold season – and that's exactly why I want to share them with you.

⭐My personal favorite: 
TALLOW NATURALS – The best moisturizer for winter skin

An occlusive, natural balm that locks in moisture and reliably protects the skin barrier, especially in winter.

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€39,99 EUR
€47,47 EUR

Why Beef Tallow? Because Skin Needs Lipids, Not Just Water

It's getting cold and windy outside, and suddenly, my skin just can't cope with my usual moisturizer. That's when I reach for something that really locks moisture into the skin.
 

That's how I discovered Tallow Naturals. The grass-fed organic beef tallow from Lake Constance forms a natural protective film on the skin. It might sound unusual at first, but it doesn't feel greasy at all – just right. The fatty acids are so similar to our own skin lipids that everything absorbs wonderfully.

Bye-bye, fussy skin: 
97% feel less dryness

Thanks to its skin-like structure, Tallow Naturals also works for sensitive skin. Redness decreases, feelings of tightness disappear – the skin appears calmer.

Especially in winter, when the skin quickly gets out of balance, I apply it in the morning and don't notice it all day. The skin just feels good.
 

The numbers after four weeks: 97% less dryness, 83% less flaking, 91% visibly improved skin appearance. Sounds like typical marketing numbers, but it's actually true.

From TV Hype to Fixed Winter Routine: The Lions Were Thrilled

Since its appearance on Die Höhle der Löwen (The Lion's Den), significantly more people know about it. Judith Williams and Frank Thelen have invested. Judith put it perfectly: "You don't come here and make false promises, you tackle real skin problems with real skincare." That pretty much hits the nail on the head.

**Packed with vitamins to combat winter environmental stress**

In winter, skin needs one thing above all: vitamins. And here, A, D, E and K are not just additives, but the main thing.


What makes Tallow so special: Its structure is almost identical to our own skin lipids. This is not a marketing slogan – it means that the skin actually recognizes and accepts the tallow as its own barrier. That's why it absorbs so well and never feels foreign.


For me, Tallow Naturals feels like a little vitamin boost in winter. When cold, dry indoor air, and environmental stress make everything look tired, the skin gets support for regeneration, more resilience, and that calm skin feeling that is often missing in winter.

My tip: Warm a small amount between your fingertips and gently massage it in. It feels especially good in the evening. With the code TALLOWNATURALS, you get 10% off your first order.

ROSENSE – Pure Rosewater that Calms the Skin

Minimalist, soothing, and super easy to incorporate into any routine.

Awake in the morning, relaxed in the evening

In winter, I don't want to overwhelm my skin. Too many steps, too many active ingredients – that quickly takes its toll. This is where Rosense comes in. 100% pure rose water, without additives, without frills. A few sprays in the morning, evening, or in between, and the skin immediately feels more relaxed. No film, no stickiness – just freshness.

Redness? Visibly reduced

Especially when the skin reacts quickly to cold and dry air, Rosense feels really good. It moisturizes, relieves feelings of tightness, and helps reduce redness. The skin appears more balanced and less irritated – that feeling of "everything is just too much for me right now" noticeably disappears.

A little help for a strong barrier

Rosense works quietly but effectively. It indirectly strengthens the skin by optimally preparing it for subsequent care. Cream or serum are absorbed better, and the skin remains balanced longer. Especially in winter, you quickly notice: the skin becomes calmer, more stable, and less susceptible to stress.

So gentle that every skin type can participate

No fragrances, no alcohol, no unnecessary additives. Rosense is one of those products that you can reach for without a second thought, even with sensitive skin. The skin feels nourished, but not over-cared for – more like after a deep breath of fresh air.

My tip: After cleansing, spray onto slightly damp skin and then immediately apply serum or cream. In between? Of course, always possible – especially on really dry winter days when the skin needs a little freshening up.

ANUA – Gentle Cleansing That Won't Stress Your Skin in Winter

Mild, soothing and just right when skin quickly gets out of balance.

Cleaning Without Ruining Everything

In winter, even cleansing can be too much. That's why I love Anua: The cleanser thoroughly removes dirt, sebum, and make-up, but without that typical tight feeling afterward. The skin feels clean – not stripped, not dry, not irritated.

Heartleaf = Calm for Stressed Skin

The star of the formulation is Heartleaf (Houttuynia Cordata). It has a soothing and anti-inflammatory effect and helps to reduce redness. Especially with sensitive or blemish-prone skin, you quickly notice: The skin calms down, reacts less, and feels more balanced.

Clean, but without that tight feeling

The texture gently lathers, is easy to rinse off, and leaves the skin feeling relaxed. No tightness, no dryness – just that pleasant clean feeling you look for in winter, without stressing the skin barrier.

The perfect base for post-care

Good cleansing determines how well subsequent skincare works. Anua prepares the skin so that moisture and skincare products are absorbed better. The result: the skin remains more stable, calmer, and more resilient – even in cold weather, wind, and dry indoor air.

My tip: Cleanse generously in the evening; in the morning, a small amount is usually enough. This keeps the skin barrier happy and the skin relaxed – exactly what it needs in winter.

That's why these three belong in every winter routine

In winter, it's not about more for your skin, but about better. Less irritation, fewer experiments – instead, care that knows exactly what it's doing. And this is precisely where these three products work perfectly together.

Tallow Naturals is the shield of the routine. It strengthens the skin barrier, is packed with essential vitamins, and provides skin-identical fatty acids that the skin desperately needs in winter. Especially if you are prone to redness, dry patches, sensitive skin, or blemishes, you quickly notice: the skin feels calmer, more stable, and simply more resilient.

Rosense is the relaxing intermediate step. Minimalist, super gentle, and intensely moisturizing – without overwhelming the skin. It calms the skin down, relieves feelings of tightness, and ensures that serum or cream work better afterwards. Especially in winter, it's a small but extremely effective extra.

Anua takes care of the basics: a cleanser that cleans thoroughly without undoing everything. Mild, soothing, yet effective – the skin feels smooth, balanced, and relaxed afterwards, instead of dry or irritated.

Together, these three create a winter routine that feels logical and works in everyday life. Cleanse, soothe, protect – without unnecessary steps, without stress for the skin. Good winter skincare should be exactly this uncomplicated and effective.
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